NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE
NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE
NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE
NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE
NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE
NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE
NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE
NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE

NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE

10% OFF 3X FASTER STYLING BEST RATED

3x faster styling⁵ for one stroke high-definition results that last 24 hours¹. For up to 85% more shine⁴, 2x less frizz⁶, high definition curling and no extreme heat damage⁷.

Colour: white

R4 800,00

R4 320,00

Free Delivery Applies in South Africa over R1000
Secure Online Payments
3-Year Warranty Included
10-Day Hassle-Free Returns Policy
Authenticity Guaranteed

NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE

was R4 800,00

R4 320,00

10% OFF 3X FASTER STYLING BEST RATED

Experience total transformation with 3x faster styling⁵ in one-stroke with the ghd chronos hair straightener and HD motion-responsive™ technology.

2x more responsive² for ultra-fast personalised styling, the HD motion-responsive™ technology continuously adapts to your styling movements, adjusting power for precise heat monitoring at the optimum temperature for styling of 185˚C for no extreme heat damage⁷. Achieve instant and exceptional styles that last for 24 hours¹ with 3x more breakage protection³.

With plates coated in ultra-gloss, you can expect effortless gliding through hair and frizz-free styling with up to 85% more shine⁴.

Creating an uncompromising styling experience, the re-engineered wishbone hinge ensures perfect alignment of the plates, offering the ease and control needed to get creative with your styles. The ultra-ergonomic rounded barrel also allows you to transition effortlessly from sleek and straight to curly hairstyles, flicks and waves with a slight turn of your hand.

Be assured with the automatic sleep mode, turning the straightener off after just 10 minutes of inactivity. ghd chronos hair straightener is perfect for all hair types so good hair days are only a click away with ghd.



¹Consumer testing, Jan'21. 86% of 142 consumers agreed their hair lasted 24 hours after styling 
²vs ghd platinum+
³Vs. competitor styler working at 235°C
⁴Technical test in a lab on brunette hair, measured vs. naturally dried hair
⁵Vs ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test.
⁶Technical test in a lab on frizzy hair, vs naturally dried hair
⁷Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”)

DESIGNED AT OUR TECH-BEAUTY HUB

"ghd chronos is so special because it represents the pinnacle of over 22 years of understanding and mastering how to use heat to style hair" - Rob Milner, Chief Technology Officer

HD MOTION-RESPONSIVE™ TECHNOLOGY

2x more responsive² for unparalleled heat monitoring accuracy to maintain the optimum styling temperature of 185°C for ultimate performance. 

STYLES THAT LAST 24hrs

3x faster styling⁵ and up to 85% more shine⁴ due to the high performance floating ceramic plates with ultra-gloss coating for easy-glide and one stroke transformation that lasts 24hrs¹.

HIGH-DEFINITION RESULTS

A re-engineered wishbone hinge & smooth rounded barrel to craft high-definition curls and waves with the tilt of the hand.

IN GHD WE TRUST

DISCOVER MORE about the power of ghd chronos, our most advanced smart straightener yet.

A PERFECT PARTNER

Changing the game of heat styling protection, introducing ghd bodyguard, now available for all hair types or fine & thin hair, making it the ultimate protection for the ultimate straightener.

TRIED & TESTED BY PROFESSIONALS

"I always thought it was not possible to improve on perfection, but then I tried ghd Chronos. Having the ability to create such beautiful definition on Curls, Waves and sleeker styles with the added benefit of speed is game changing when working as a professional. Additionally for consumers, you’ll be able to achieve more shape and shine than before…faster or with larger sections!!" - Dafydd Thomas - ghd Global Education Director 

HELP ME CHOOSE

Want to know why the ghd chronos hair straightener is the most advanced? Use our comparison tool here to find out more. 

AWARD-WINNING PRODUCTS

With 450 beauty awards won globally to date, ghd have championed innovation, performance and design over 21 years so you can enjoy a good hair day, everyday.

4.7/5

NEW GHD CHRONOS HAIR STRAIGHTENER IN WHITE rating review

92%
Would you recommend this to a friend?
Showing 389 reviews

GHD straighteners

Verified Purchase
Excellent purchase & quality product, curls & straightens hair effortlessly
5 / 5
5 / 5
5 / 5
Jensamaze
Eastleigh
5/5
Age: 35 to 44
Gender: Female
Hair length: Mid-Length
Hair type: Coloured

Mixed feelings

Verified Purchase
I'm not going to lie the first time I used this i hated it. Context I've upgraded from the orgional GHD styler from about 20 years ago so the shape, weight the way it opens and shuts was such as massive change I struggled to use it. However I've have used it a few times now and I can say the straightener is really good keeps my hair straighter for longer does not take as many passes through hair to get to that point and my hair is not as frizzy when used. I generally feel it takes a learning curve to get your hands used to the difference I'm hoping abit further down the line I'll be able to curl with it also as I'm still adjusting to the feel and angle you need to use. Overall I would recommend and I'm hoping its lasts as long as my previous one as they are an expensive item to buy but if it lasts like my old version it more than pays for itself.
5 / 5
5 / 5
5 / 5
246stepht
Warrington
4/5
Age: 35 to 44
Gender: Female
Hair length: Mid-Length
Hair type: Wavy, Coloured, Fine

Amazing results

Verified Purchase
As a bleach blonde i would highly recommend the ghd chronos, the stylin time is reduced and with one pass you get amazing results, less heat damage and it leaves your hair shiny and soft, no visible split ends which was a problem area for my bleached hair, it was worth the cost
5 / 5
5 / 5
5 / 5
Ayeshy
Cape Town
5/5
Age: 25 to 34
Gender: Female
Hair length: Mid-Length
Hair type: Wavy, Coloured, Fine

Exceptional for straitened hairs

Verified Purchase
My hair is naturally curly, chemically straitened, I was very hesitant to spend that amount of money on a straightener as I have other cheap that gets the job done but only chronos gets my hair straightened with ONE GO. Yes it’s true, you can use it once and your hair will hold the style even with humid weather conditions. It’s amazing. I still think it’s a LOT OF MONEY for a simple device but I do not regret. I will pay in 3 if I can’t pay all at once next month and that’s ok. Anyway, save yourself some time and pull the trigger on this nice flat iron. The blue one is absolutely stunning.
5 / 5
5 / 5
5 / 5
Leah2805
Chambers
5/5
Age: 35 to 44
Gender: Female
Hair length: Mid-Length
Hair type: Coarse, Frizzy, Curly

The Best Yet

Verified Purchase
I’ve been using GHDs as a pro stylist from day zero The Chronos are by far the best design and technology so far can’t wait ti see where ghd go from here 🖤🖤🖤
5 / 5
5 / 5
5 / 5
Eastbourne East Sussex
5/5
Age: 45 to 54
Gender: Male
Hair type: Curly