At ghd, environmental & social impact is something we care deeply about. Together with our parent company, Wella Company, we believe in the power of businesses to be a catalyst for change. Our pillars of People, Planet and Product are the foundations of our environmental & social impact strategy, which recognises our responsibility to the planet and the communities we serve.

As a global beauty-tech leader, we want to influence the future of our industry through our business. To do this we strive to deliver exceptional products and aim to drive positive change across our organisation, from taking steps to reduce our carbon footprint by developing energy efficient products like Duet Style, which uses 45% less energy consumption than a ghd hairdryer & a brush, to dedicated charitable giving, such as the $24M that we have donated to breast cancer charities over the past 20 years.

We continuously work to embed environmental & social impact into our key business and operations, with our focus on People, Planet and Product guiding our journey.