GHD PLATINUM+ HAIR STRAIGHTENER IN WHITE
GHD PLATINUM+ HAIR STRAIGHTENER IN WHITE
ghd platinum+ smart styler ultrazone technology
ghd platinum+ wishbone hinge and 360 swivel chord
ghd platinum+ hair straightener white light up power button
GHD PLATINUM+ HAIR STRAIGHTENER IN WHITE

GHD PLATINUM+ HAIR STRAIGHTENER IN WHITE

FREE GIFT
Our 1st smart hair straightener for flawless results with 75% more shine² and 2x colour protection¹ - receive a FREE curly ever after spray at checkout. T&Cs apply. - receive a FREE curly ever after spray at checkout. T&Cs apply.
Colour: white

AUD $415.00

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  • Free Delivery Australia wide
  • 21 day return period
  • 3 year warranty
GHD PLATINUM+ HAIR STRAIGHTENER IN WHITE

AUD $415.00

FREE GIFT

The ghd platinum+ hair straightener - our first ever smart styler, so intelligent it predicts your hair's needs and constantly adapts the power to ensure the optimum styling temperature, at all times.

Featuring ultra-zone® with predictive technology, this ghd hair straightener is guaranteed to deliver consistent results while you style. The ghd platinum+ hair straightener responds to each section of your hair and styling speed to deliver the optimum temperature of 185ºC more effectively, ensuring 70% stronger hair¹, 75% more shine² and 2x more colour protection¹. Heat is monitored over 250 times per second thanks to infinity sensors throughout the plates, ensuring a precise reading to adjust the power accordingly. So, no matter what your hair type or styling technique, ghd platinum+ will ensure you always receive the perfect amount of heat for your hair needs.

Each plate is precision milled to allow your hair to pass smoothly, while the rounder body is perfect for creating curls and waves, whatever your hair type. Universal voltage delivers your ghd style, wherever you may be in the world and with the automatic sleep mode, your hair needn't impact your busy schedule.

For that perfect partnership pair the ghd platinum+ styler with GHD BODYGUARD - HEAT PROTECT SPRAY for ultimate professional end results.

It's time to rule the hair world with the ghd platinum+ white hair straightener.

¹reduced breakage and 2 x more colour protection vs a styler working at 230ºC
²Proven to increase shine vs. naturally dried hair.

Our 1st Smart Styler

Monitors heat 250x per second to maintain 185ºC optimal styling temperature for 70% stronger hair¹, 75% more shine², and 2x more colour protection¹.

More than a straightener

Unique wishbone hinge and round barrel enables versatile, snag-free styling to create sleek locks, curls, flicks or waves.

Personalised results

Ultra-zone® predictive technology recognises hair thickness & speed of styling and adjusts accordingly for results personalised to you.

Enhanced styling with less heat

With advanced infinity sensors to adapt power according to hair thickness and styling speed, for professional results with no extreme heat.

POWER COUPLE

Unlock professional end results - use the ghd platinum+ with bodyguard heat protect spray for hair that looks and feels healthier.

AWARDS

With over 450 beauty awards won globally to date, ghd have championed innovation, performance and design over 20 years so you can enjoy a good hair day everyday.

4.5/5

Review Title

86%
Would recommend this to a friend
Showing 298 reviews

Sleek design, fast & efficient straightener

Verified Purchase
So happy with how quickly it straightens your hair. Looks smart, sleek!
5 / 5
5 / 5
5 / 5
Nickers
5/5
Gender: Female
Hair type: Wavy, Coloured, Fine

Smooth hair

Verified Purchase
In my late 40’s and first time I have ever bought a GHD. Have loved how quick and easy it is to use and it keeps my hair feeling lovely and soft. Can’t believe I waited so long to get this!
4 / 5
5 / 5
4 / 5
Marto21
South Australia
4/5
Age: 45 to 54
Gender: Female
Hair length: Mid-Length
Hair type: Fine, Straight

Can 't do without my GHD

Verified Purchase
14 years ago my son bought me a GHD straightener. This year my husband replaced it with an upgraded model even though the old one is still working perfectly. If you are after a great product the GHD is for you. Even better, the value as they seem to last forever!
5 / 5
5 / 5
5 / 5
Lizabeth
Currimundi QLD Australia
5/5
Age: 65 or over
Gender: Female
Hair length: Mid-Length
Hair type: Wavy

Overpriced and Overhyped – A $300 Regret

Verified Purchase
I had high hopes for the ghd straightener, considering the hefty price tag of nearly $300. Unfortunately, it turned out to be one of the most disappointing beauty purchases I’ve ever made. First off, there’s no option to adjust the temperature. The preset heat is simply too high and feels incredibly damaging to my hair after just a week of use. I expected a premium product to offer at least some level of customization, but it falls short in this regard. To make matters worse, once the box is opened, you’re stuck with it – no returns, no exchanges. For the price tag, this lack of flexibility is unacceptable. It feels like they’re prioritizing sales over customer satisfaction. If you’re considering this straightener, I’d recommend looking elsewhere for something that actually protects your hair and offers better value for the price. This experience has been nothing but frustrating.
1 / 5
1 / 5
1 / 5
Rachell
Victoria, Australia
1/5
ghd -
Thank you for your feedback. We’re sorry to hear that you are not completely satisfied with your recent purchase.  Our stylers have been developed to operate at 185°C; the optimum styling temperature for achieving ultimate, long-lasting, professional looking results. 

Hair curler that make the curls stay

Verified Purchase
The best hair curler I’ve used so far, so happy with the purchase, great price vs value-definitely recommend.
4 / 5
5 / 5
5 / 5
Missy P
Sydney
5/5
Age: 35 to 44
Gender: Female
Hair length: Long
Hair type: Straight